top of page
  • One Meem Supermarket

Many in the UK “can’t afford to boil” potatoes as cost-of-living crisis worsens, supermarket boss cl

Updated: Mar 31, 2022

Hungry families using food banks to feed themselves are leaving vegetables such as carrots and potatoes behind because they can’t afford to cook them, according to Iceland boss, Richard Walker.


In a BBC Radio 4 programme, Richard Walker said food bank users in the UK were saying ‘no’ to potatoes and root vegetables because they could not “afford the energy to boil them”. He added that the cost-of-living crisis is the “single most important domestic issue that we’re facing as a country, and it is incredibly concerning”.


Food bank users are saying no to many root vegetables because they can’t afford to boil them

The supermarket giant’s boss has previously addressed this issue, stating that Iceland is committed to freezing its £1 line until the end of the year to help customers. This week, Walker told BBC Radio 4’s Today programme that his stores were “in the poorest communities around the UK, so our customers are depending on us for that value…but the pressure is relentless and it’s coming at us from all angles at the moment”.

4 views0 comments
bottom of page